Category " 2. Getting New Sales"
The 'price' for Getting New Customers is real. Inmany cases it is sizable and cannot be ignored.
Have you tried to estimate value of one of your customers over 5 years or 10 years? How much business would you be able to get from one average client over a life time? These numbers are hard to ignore. If you multiply that by 100 or 1000 clients, there is a very successful business.
Not to forget,...
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Buy new customers! It may sound strange, to buy new customers!?
Common sense says it all. For a new sale to happen several things need to happen. These are as follows:
> find where new potential customers are
> somehow initiate communication with them
> spark their interest in your products and services
> present the best story for your products
> demonstrate your product in action
>...
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